Credential breaches have become an unfortunate reality of our digital lives. Organizations spend significant resources in attempts to insulate themselves from attacks and breaches, yet Account Takeover attacks continue to be a costly problem across industries. To make matters worse, many business challenges (like costly manual fraud analysis and customer friction) stem from the attempted solutions themselves.
BehavioSec puts an end to Account Takeover with Deep Authentication, a new method of verification powered by Behavioral Biometrics. Deep Authentication automatically verifies people without adding friction, allowing you to keep fraudsters at bay while drastically reducing costs to the organization.
Breaches of user credentials and Personally Identifiable Information (PII) continue to occur and add to the ~2 billion stolen credentials that are already available on black markets. Using these, fraudsters are now more armed than ever when setting up new accounts using stolen or fictitious identities. Combating fraudsters with traditional solutions results in costly and burdensome checkout procedures, lowering margins and turning away first-time customers.
BehavioSec addresses New Account Fraud with Population Profiling powered by Behavioral Biometrics. Using data gleaned from the behavior of a population of normal users, BehavioSec can help you quickly pinpoint fraudsters, whether of bot or human origin.
Digital transformation continues to change the world and authentication must evolve in order to support both customer and business needs. Technological advances add new risks for the customers, spurred on by rapid change and global mobility. The Payment Services Directive 2 (PSD2) attempts to mitigate this increased customer risk by adding rigorous vendor requirements through regulation.
BehavioSec can help you enable Strong Customers Authentication through Behavioral Biometrics, a frictionless PSD2 compliant inherence factor. BehavioSec’s Deep Authentication helps you stay compliant with EU and US regulations without burdening your customers.
PSD2’s Strong Customer Authentication (SCA) requires two of the three following factors:
Fraudsters continue to use stolen and fictitious identities to gain access to goods and money from online retailers. E-Commerce is impacted by both New Account Fraud and Account Takeover, often through automated credential stuffing, making it harder for online retailers to adapt in an era where payment method flexibility and automated fulfillment centers are becoming the norm.
BehavioSec reduces Checkout Fraud by using Population Profiling and Deep Authentication, both powered by Behavioral Biometrics. Using metadata from normal behavior and previous customer interactions, BehavioSec can detect fraud without adding friction, allowing you to focus on improving your customer experience and conversion rates.
The authentication security model used on our modern devices, apps, and services is based on a simple pass/no pass approach first popularized in the 1970s. But that outdated model is no longer suitable. Product, customer experience, and user experience teams are continuously decreasing friction to meet the future expectations of busy, multi-tasking users. For companies looking to compete in a crowded and demanding market, strong security is a basic standard, but good customer experience is a competitive edge.
BehavioSec enables Risk-Based Authentication through Deep Authentication. By verifying your users’ identities based on how they continuously interact authentication becomes an ongoing process, not just a one-time step. Best of all, this is done transparently, with no added friction to the customers.